SANCERRE is the word on the lips of nearly every young woman that strikes a pose in front of the wine fridges. Sancerre sells itself.
It’s easy to spell and retain. Even if it’s dead simple to pronounce and flows from the tongue like a short sibilant song, one feels a tiny sense of pride in pronouncing it, as if one knows it’s coming out properly.1.
Along with shitty industrial Pinot Grigio, boring inexpensive Malbec, and that last refuge of shaky-handed, broken souls that is vodka, Sauvignon Blanc is one of the major drivers of a wine and spirit shop’s sales that gradually evokes a deep hatred in salespersons. With each request, a stake is further driven into an angry heart that’s grown tired of ushering folks to a selection of beverages which evoke the opposite of excitement.
Having to taste through oceans of mediocre Sauvignon Blanc with sales reps proves the first breaking point.
Not unlike a smelly cat reappearing at one’s door, nearly every single day, a Sauvignon Blanc makes an appearance. And the telltale signature of feral pyrazines or perhaps thiols — let’s call it ‘Sauv Blanc stank’ — makes its indelible little mark. You can smell it from 5 feet away, and it’s going to cling to your palate as you try to move forward and taste other wines.
What I have always had a hard time grasping is just how Sauvignon Blanc conquered the world, particularly given (Click to Read more)WANT MORE? SUBSCRIBE AT THE BOTTOM OF THE PAGE.
- Perhaps the average consumer glows a bit in trumping the foreign wine name pronunciation bugaboo that plagues, say, Gewurztraminer, or German and Austrian Riesling vineyard names, or Blaufrankish [↩]